In one word, Overdesign. The Creatura font specimen has a cover printed on letterpress (the matrix was also used to experiment with printing the type, simulating various pressures and back-comparing with the master prints) — Indigo print and screen print inside — four types of paper were used. Conceptually, the typeface and illustrations are loosely inspired by the book Hypnerotomachia Poliphili (still valued today for its artistic processing), in which the master font, Aldine Roman (1499), was used for the first time. The catalog contains texts about the Creatura font (or organic fonts and where to find them) and about the master font, its history, and interpretations to date. For the font presentation, passages about love from the book Symposion (Plato) and passages from the book The Name of the Rose (Umberto Eco) were used. The catalog is thus located on the boundary between a classic typeface specimen, an experimental/research document, and a prose reading.